Instead of climbing the walls, complaining about being stuck in the house, or getting caught on the social media wheel (spending hours and hours on Facebook and Twitter because you are bored), here are 10 ways to grow your online business from home. These tips will also work if you have a physical business.
While these are uncertain times, one thing is certain – your business will suffer unless you continue to nurture it, every day. Let’s get started on how to grow and sustain your business.
1. Fix Broken Links on Your Website
I check my websites periodically for broken links. It is essential to do this because broken links can cause some serious issues such as:
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Make for poor user experience – this is important for both inbound and outbound links. You don’t want to send your users to another site only for them to find that a link is broken.
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How Google sees your website – if visitors leave your website when encountering a broken link, Google will think you aren’t providing quality content; this, in turn, affects your rankings.
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Affect your credibility and revenue – you won’t earn the trust of your visitors if they keep finding broken links on your website.
Broken Link Checker is a free WordPress plugin that monitors and tests all internal and external links while Ahrefs is a paid all-in-one SEO toolset supporting you while you grow your online business.
2. Read inspirational and self-help books
Some well-known books that successful entrepreneurs turn to time and again are:
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7 Habits of Highly Effective People by Stephen R. Covey (powerful lessons on personal change). Available on Biblio
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Rich Dad Poor Dad by Robert T. Kiyosaki is considered one of the best sellers of all time. The author grew up with two dads – his biological one (the poor dad who was a college professor) and his best friend’s dad (the rich dad who was a very successful entrepreneur). Both offer very different financial advice. Available on Biblio
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The 4-Hour Work Week by Timothy Ferriss (Work Smarter, not Harder) is Available on Biblio
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Think Rich Grow Rich by Napoleon Hill (another best-selling book of all time). The reader is provided with 14 principles (Philosophy of Achievement). We are told we can achieve great heights and focus on long-term goals if we practice desire, faith, and persistence and suppress negative thoughts. Available on Biblio
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Crush It! By Gary Vaynerchuk (helps you get out of your comfort zone). Use the power of the internet to turn your interests into real businesses. Available on Biblio
These are just the tip of the iceberg. There are many more books on the market today that will assist you in every aspect to grow your online business.
3. Create a YouTube Channel and make your first video
Practice! Practice! Practice! – Don’t be shy, nobody is watching you and the more you practice, the better you will be. Having your own YouTube channel can be a huge asset to your business. You might also find out you enjoy it.
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Reach a large audience (unlimited)
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Helps with Google and SEO
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Videos have high conversion rates
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Great for call-to-action
4. Create Some Goals to Grow Your Online Business
Setting goals is important to help you focus and give yourself a sense of accomplishment. To grow your online business, the goals should be:
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Clear (specific) and timely (how long will it take)
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Attainable (what steps are needed)
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Measurable (meeting your goals)
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Relevant (why do you need this goal)
5. Create a Facebook page or Group (or both) for Your Business
A Facebook page is good if you want to establish your brand and business and a Facebook group is good if you want to establish a presence, discuss topics, share opinions, or promote products. Benefits of a Facebook group:
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Create a community
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Share opinions
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Discuss topics
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Build relationships
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Use Call to actions
6. Set up Social Media to Grow Your Online Business
Social media is huge to promote and grow your online business. If you haven’t started now would be a great time. It is better though to learn one well before tackling another. Besides Facebook, other popular ones include Pinterest, Instagram, Linked In, and Twitter. The key is to start one if you haven’t already or to master the one you are using.
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Attract customers and build customer loyalty
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Brand recognition
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Increase traffic to your website
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Increase market reach
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Generate leads
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Promote content and information
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Engage with your followers
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Check out the competition
7. Start an Email List to Grow Your Online Business
Already have one? Add to it! Depending on your budget, there are free autoresponders such as Mail Chimp or paying ones such as AWeber.
Statistics show that email marketing is alive and well. 89% of marketers use emails as their main source for generating leads.
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Cost-effective
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Segment and personalize your list
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Reach a large number of people at once
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Measurable
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Time-saving
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Only those who want to be on your list will be on it
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Convert and gain revenue
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Shareable
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Targeted messages
8. Research Your Competition
Don’t be afraid to check out the competition. This will benefit you in so many ways.
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This will help you to find your target audience
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Understand what your competitors are doing differently
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Understand your competitors’ strengths/weaknesses
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Understanding their social media presence
9. Create a Digital Product or Course
This is a great way to increase your email list or add income revenue to your online business. Customers who are willing to pay for valuable information will buy ebooks, videos, cheat sheets, or an online course; the list is endless.
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Generate leads
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Provide value
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Reach a large audience
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Passive income stream
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Brand yourself as an expert
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Low overhead
10. Join Wealthy Affiliate and become an Affiliate Marketer
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Passive income stream
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Work anywhere in the world
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Little to no start-up costs
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You are the boss
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No inventory
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Minimal risk
Why Wealthy Affiliate?
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Free account
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2 FREE websites
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Not a scam
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Solid reputation
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Excellent support with step-by-step training
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Fast tech support
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Promote something you love doing (niche)
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No inventory to purchase
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Large online community available
Don’t get me wrong, there are other affiliate companies. However, this company has over 2 million subscribers – there must be a reason for that. Why not check them out yourself?
Conclusion
As you can see, there are lots of things you can do in the comfort of your home to grow your online business.
Don’t have an online business yet but would like one? Start with a FREE website here.
Let us know if you have some ideas to add to this list. We would love to hear your comments.